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Resume

Experience

2005 - Present

ART DIRECTOR/

SENIOR DESIGNER

Catalog titles include:

Blair Womenswear

Blair Mens

Blair Home

Old Pueblo Traders

Bedford Fair

Warren, PA

I'm an accomplished advertising art director with over 19 years of experience in art/photo direction and graphic design. I have the dedicated ambition and talent to successfully initiate and implement artistic solutions behind profitable branding and advertising. I'm a decisive leader holding a passionate belief that successful creative strategies are a blend of art and exceptional customer experiences.

 

• Conceptualizes, designs, and implements branded assets for seasonal campaigns to encompass various media platforms including digital (homepage, email, social media, video) as well as print (catalog, inserts, mailers, etc.)

• Leads a team to coordinate with various departments on a daily basis to ensure accurate production of seasonal campaigns while adhering to brand consistency

• Collaborates with the photo producer and/or performs in the planning of location photography shoots such as selecting location, studio, photographer, models, stylist and other talent while adhering to a set budget

• Supervises & directs on-location/studio photo crew, including photographer/videographer, producer, assistants, stylists, and models

• Manages multiple concurrent projects, both digital and print, and prioritizes work to ensure all deadlines are met

 

• Plans and oversees the internal photo studio photography process to help ensure brand consistency by giving guidance to stylists and photographers as well as direct still photography for over 98% of the entire Blair womenswear photography

• Designs on figure studio sets when necessary and facilitates the completion on set with the builder.

 

• Manages, trains, and guides freelance artists when needed

Bluestem Company

Education

1998-2000

Finger Lakes Community College

Associate's Degree in Liberal Arts

Canandaigua, NY

2000-2002

SUNY at Buffalo

Bachelor's Degree in Fine Arts

Magna Cum Laude

Buffalo, NY

Professional skillset

Over 16+ years of industry experience across all design principles

Advanced knowledge of

end-to-end process’s

Advanced knowledge of Adobe CS: InDesign, Photoshop + Illustrator

Microsoft 365, Word, Excel, Powerpoint and email applications

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